#131: The 70-30 Rule

How do you get your message to stand out in a crowd? How do you get people to attend your events when there is so much reason not to?

Profiting from Your Passion: How to Turn Work into Prosperity: https://www.amazon.com/dp/0692182004/ref=cm_sw_em_r_mt_dp_U_HHoBEb5CGZZ73

Today Grant And Scott hash that out and they arrive at the 70-30 rule. Basically your message needs to contain at least 70 percent positive reinforcement and 30 percent reality check.


How would that affect your next presentation?


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